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Social Media in the B2B Marketing Mix

The last post was primarily about why a B2B company should be on social media and why social media …...

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What Does Apple's Newton Have to do With Programmatic Printing?

I asked this question during my presentation "Programmatic Print - Hope for an Entire Industry or …...

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Making Tables Cool Again

Tables do not have a good reputation among many designers. Only tie-wearing number crunchers use …...

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Why Dynamic Publishing Projects Fail

The importance of product data in modern marketing processes, especially in dynamic publishing, is …...

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