18.05.2022
Together on the Road to Success
Announcing the New Partnership between WERK II | priint Group and hmmh multimediahaus AG
For the last 25 years, hmmh has been the leading agency in Germany in the field of connected commerce. hmmh supports its clients in mastering the diverse challenges of digital transformation and creating a consistent customer experience across all online and offline touchpoints with innovative solutions.
priint Group / WERK II is one of the world's leading software providers of solutions for bringing product data to life. The modular structure and full scalability of the priint:suite enable cost-effective and successful automation of publishing processes for companies of all sizes. The priint:suite allows for the creation of automated publications, such as data sheets, catalogs or packaging, for manufacturers and industrial customers, mail order companies, and much more.
With the expertise of hmmh in system selection, implementation and data management, and the wide-ranging capabilities of publishing automation in the priint:suite, the two companies are now beginning an exciting partnership together.
Sebastian Hardung, Director of Alliances & Marketing von WERK II | priint Group
I am delighted to welcome hmmh, a strong new partner, to our partner network. Customers are increasingly concerned with the opportunities that digital transformation offers them. For a long time, there was a 'battle of the channels' between digital and analog media, and analog touchpoints were seen as the losers. Today, it is apparent that only together can these channels focus on their strengths and thus complement each other.
Sandra Leipholz, Unit Director „Product Data Solutions“ bei hmmh
When we take customers by the hand and accompany them on their journey to a holistic product data strategy, print surrounds us in many facets. Whether analog or digital, print media remains one of the most important channels in today's world. In order to be able to support our customers in the digital transformation and the print challenges that come with it, the partnership with WERK II | priint Group is an important next step for us. We are looking forward to the future cooperation with WERK II and our first joint projects.
About hmmh
hmmh is one of Germany's leading digital agencies. More than 300 experts from the areas of consulting, design, development and project management work at the German locations Bremen (headquarters), Berlin, Hamburg and Munich as well as in Poland and Trivandrum in India. Founded in 1995, the e-commerce pioneer has been part of the Plan.Net Group since 2014, and with its expertise in the field of connected commerce, completes the agency group's range of services for holistic consulting and implementation of digital transformations. hmmh drives developments in the digital economy and makes the boundaries between on- and offline disappear. The transformation from stationary to digital sales requires holistic, flexible and seamlessly networked strategies as well as processes. For this purpose, hmmh comprehensively advises nationally and internationally operating B2B and B2C companies and designs intelligent enterprise as well as customized individual solutions.
About priint Group / WERK II
Founded in 2003, priint Group / WERK II is one of the world's leading software providers of solutions for bringing product data to life. We believe there are two primary factors of successful marketing communication: 1.) the availability of information "on demand" and 2.) the "relevance" of the content. In terms of channel selection, the priint Group sees the combination of digital and offline measures as a key factor for a truly successful customer experience. The priint:suite brings digital transformation and automation to the creative lifecycle: whether as a scheduled or on-demand publication, standardized or personalized, in one or fifty languages.
To put it into perspective: companies that rely on the priint:suite achieve an increase in publishing efficiency of up to 80%.
The priint:suite can be operated in both the company's own data center and in a private cloud environment operated by the priint Group / WERK II.
About the priint:suite
...the comprehensive solution for today's publishing challenges.
Today, more than ever, the combination of digital and print publications is crucial to telling a consistent story across all channels. To date, more than 500 customers and 100 partners rely on the priint:suite to convey these stories across their publishing channels with the same consistent quality. With the priint:suite, it is possible to automate publishing processes to be ready for any and all modern needs or requirements. By utilizing the various components of the priint:suite, companies can integrate a wide variety of data sources (such as ERP, PIM, MDM, DAM, CRM, CMS web stores or MRM systems) to make data usable for any type of publishing project with our plug-ins for Adobe® InDesign®, InDesign Server and Illustrator®, among others.
Thanks to this integration and the flexibility of the priint:suite, the same possibilities that are indispensable in digital communication today are also available for classic publications. The modular structure and full scalability of the priint:suite enable cost-effective and successful automation of publishing processes for companies of all sizes. The priint:suite allows for the creation of automated publications, such as data sheets, catalogs or packaging, for industrial customers, mail order companies, manufacturers and many more.