13th priint:day in 2026: Future strategies for modern product communication

April 22 + 23rd, 2026

August 2025. The priint Group invites you to attend priint:day – the leading industry event for product communication. The 13th Priint:day event will be held in Mülheim an der Ruhr on April 22-23, 2026. Experts from industry, trade and technology will gather together on-site to gain practical insights and actively shape the future of product communication.

From practice to perspective: Focusing in on customer projects and future topics

The 13th priint:day in Mülheim an der Ruhr promises two inspiring days of expert-led presentations on product communication, along with valuable networking opportunities. Participants can look forward to extensive discussions in four key topics.

We begin with the customer journey. Now much more than just a buzzword, it’s become a strategic management tool for companies. Experts will demonstrate how data, AI, and creative concepts are transformed into real-world experiences across both online and offline touchpoints, while supported by practical, real-life examples.

Artificial intelligence is redefining the landscape of content creation, personalization, and workflows, and has become a pivotal force in modern brand communication. An array of guest speakers will highlight opportunities, shed light on critical developments and provide insights into how companies are already using AI successfully. Priint:day 2026 participants can anticipate hearing from Johannes Sommer, an industry expert in generative AI and digital transformation in companies. As CEO of the tech company Retresco, he was already working on generative AI and natural language generation – AI-supported, data-based text generation – before OpenAI and ChatGPT became household names in the media.

Efficient, consistent and sustainable product communication is quickly becoming the key to trust and differentiation. Jan Rüger from the Fischer Group and Artur Wozniak-Feldmeier from WAGO will demonstrate how data-driven strategies and automated processes can make the ultimate difference.

Through clear data strategy and automation, Product Experience Management (PXM) is becoming a substantial growth driver and differentiator. More experts from the technology sector will explain how their customers prepare product data in an emotional, relevant and context-specific way, creating a genuine customer experience.

Priint:day is considered the industry gathering for product communication, omnichannel marketing and data-driven publishing. It’s a place where marketing, product management, and IT professionals from industry, retail and technology can exchange ideas and discuss trends, strategies and best practices.

Those interested in attending the 13th priint:day event can secure a 20% early bird discount on the conference until the end of this year.

Participant feedback from priint:day 2024

Marc Stuerzebecher (E/D/E Einkaufsbüro Deutscher Eisenhändler GmbH)
“Priint:day has truly established itself as an indispensable industry gathering. It is always impressive to see how many experts and innovators from product communication and marketing come together to share their experiences and visions.”
Thorsten Hamann (Shopmacher eCommerce GmbH & Co. KG)
“The most important industry event for anyone who wants to engage in product and brand communication at the highest level.”
Natascha Ackermann (DIHAWAG)
“I always come back from priint:day with new inspiration and valuable insights in my backpack.”

Highlights from the 12th priint:day 2024

Are you interested in learning more about what priint:day is all about? We invite you to watch a variety of recorded presentations from the 12th priint:day- including some outstanding insights into current trends and best practices from the industry.