MARKETING ASSETS @SCALE

We are a leading partner for scaling media production. We assist marketing teams to efficiently implement high volumes of marketing assets - allowing more time for strategic topics. To do this, we build a Marketing Asset Factory for our clients that reduces the time and cost of creating marketing content by up to 40%.

When implementing the Marketing Asset Factory, the core issues of industrial production are transferred to marketing operations:

a) Standardization - Standardize recurring operational marketing processes, map standards in marketing workflow tools and modularize content by using templates, for instance.

b) Automation - Use of AI such as Dall-E, Midjourney, ChatGPT etc., use of scripts and standard templates, use of workflow technologies for e.g. automatic notification of participants.

c) Smartshore - Graphic design, 3D visualization, motion graphics, post-production, artwork adaptations in Thailand, data maintenance and software development in Istanbul, POS production (e.g. window prints, stickers, customer stoppers) including picking and warehousing in Poland.