The msg division New Data Solutions (Consumer Products) bundles all Master Data Management (MDM) topics within the msg group. More than 20 MDM consultants support you in the implementation of your data quality and MDM projects. They have many years of manufacturer-independent consulting and implementation experience. The industry-specific know-how of the MDM consultants covers the entire range of MDM topics: from data quality to Data Governance

The msg group is represented in 28 countries with over 8,500 employees worldwide. It is driving the digital transformation with its customers across all industries. The range of services of the consulting and IT company, founded in 1980, includes strategic business consulting and end-to-end solutions.

  • End-2-End MDM-Support
  • Wide range of solutions
  • International and manufacturer-independent
  • Certified Stibo Systems Enterprise Partner
  • Self-developed STIBO STEP extensions
  • Founding member of Master Data Alliance


At msg you get all services and solutions from a single source, regardless of manufacturer, whether product information management, customer data, party data, IoT or industry-specific frameworks.

We offer you support from MDM strategy consulting through the conception and implementation of the optimal MDM architecture as well as the selection of suitable MDM platforms and tools to ongoing operations.

Together we ensure that you fully benefit fully your new MDM solution and that you achieve your ROI immediately.

msg has a close, longstanding partnership with Stibo Systems. The certified consultants offer you extensive know-how regarding the leading MDM platform STIBO STEP Trailblazer. This was demonstrated in numerous successful projects. The deep understanding of the solution as well as of customer requirements is also proven in the self-developed STIBO STEP extensions SECConT (converter for creating product catalogs) and SCIPper (tool for fulfilling the EU requirements for SCIP reporting obligations).

As a founding member of the Master Data Alliance, the division serves customers across Europe and can therefore fall back on over 100 experienced MDM consultants.


Case Study

SCIP reporting requirements under control with msg.SCIPper

Case Study

Electronic product catalogs with msg.SECConT


msg systems AG
Guido Goebel
Robert-Bürkle-Straße 1
85737 Ismaning/Munich