Specialist Terms in Product Communication, Publishing Automation and Data Management

S

S3 storage systems

S3 storage systems are scalable object storage solutions that store data as objects in buckets and make it accessible through an S3-compatible interface.

SaaS Software-as-a-Service

SaaS is a delivery model in which software is used as a service over the internet. The provider usually handles operation and maintenance of the software.

SAP; (operational SAP systems)

SAP refers to software solutions from the company SAP, especially ERP systems that support central business processes. Operational SAP systems are used for day-to-day execution of processes such as finance, logistics, or human resources.

Script code

Script code is program code written in a scripting language and used to control workflows and automate tasks.

Script logic

Script logic is the sequence of instructions, conditions, and rules defined in a script that determines its behavior and execution.

SDK software

An SDK (Software Development Kit) is a package of tools, libraries, and interfaces that supports the development of applications for a specific platform or technology.

Self-service platforms

Self-service platforms are digital systems that allow users to retrieve information or complete tasks and services independently, without direct support from service staff.

Server, InDesign Server

A server centrally provides data, applications, or services and processes requests. InDesign Server is the server-based version of Adobe InDesign for the automated creation and processing of layouts.

Service bots

Service bots are automated systems that process and answer user requests while supporting service processes such as support or information provision.

Sharing functions

Sharing functions make it possible to share content such as files, links, or media directly from a digital application with other people or platforms.

Shopper intelligence

Shopper intelligence is the analysis of data on consumers’ purchasing behavior and decision-making processes. It provides insights for optimizing marketing and retail strategies.

Single Source of Truth / Single Source of Truth process

Single Source of Truth is the principle of maintaining relevant information in one central, reliable source. The associated process ensures that data is created, updated, and distributed consistently.

SLA agreement

An SLA (Service Level Agreement) is a binding agreement between a service provider and a customer that defines services and their agreed quality characteristics, such as availability and response times.

Social commerce

Social commerce is the buying and selling of products through social media. Social interactions such as recommendations, reviews, and user-generated content are integrated into the purchase process.

Social interaction

Social interaction is the mutual exchange between people, in which communication and actions influence one another and shape relationships.

Source data

Source data is the original data used as the basis for processing, analysis, or publication.

Source data fields

Source data fields are fields in a data source from which information is transferred for further processing in a target system or document.

Statistical word chains

Statistical word chains are word sequences whose occurrence and structure are derived from text data using statistical probabilities. They can be used for text analysis and automated text generation, among other applications.

Storytelling

Storytelling is the communication of content or messages in the form of stories to attract attention and create emotional access.

Strategic data integration

Strategic data integration is the planned consolidation and linking of data from different sources. The goal is a consistent data basis for efficient business processes and well-founded decisions.

Subsystems

Subsystems are independent components of a higher-level system that perform specific functions and contribute together to the overall objective of the system.

Subvariants

Subvariants are specific forms of a main variant that differ through particular features or characteristics.

Supply chain / supply chain management

A supply chain comprises the network of companies, processes, and resources involved in manufacturing and delivering a product from raw material to end customer. Supply chain management is its planning, control, and optimization.

Supply chain management 

Supply chain management refers to the integrated planning and management of material, information, and goods flows along the entire supply chain, from procurement to delivery. The goal is efficient, transparent, and flexible processes.