Specialist Terms in Product Communication, Publishing Automation and Data Management
Implementation of systems or AI
The implementation of systems or AI refers to the integration of digital technologies into existing business processes. In addition to technical execution, it also includes data, employees, organizational workflows, and legal and strategic requirements.
ImportApp
ImportApp is an application from priint for the automated import and processing of article data from external sources, especially ERP systems. Among other things, it processes CSV data and automatically generates sales materials such as price posters or labels from it.
In-store communication
In-store communication includes all measures for addressing customers at the point of sale. These include price posters, labels, product placements, and digital displays, with the goal of attracting attention and supporting purchasing decisions.
Interaction data (relating to application data)
Interaction data is the digital trail created when applications or digital touchpoints are used, such as clicks, inputs, navigation, or dwell time. It shows how users interact with systems and is used for analysis, personalization, and optimization, among other purposes.
Interface technologies
Interface technologies enable communication and data exchange between different systems or applications, for example through APIs and standardized protocols.
Interoperability
Interoperability refers to the ability of different systems, applications, or technologies to communicate with each other and exchange data. It creates the foundation for integrated, efficient, and scalable processes across system and company boundaries.
Inventory management, inventory management system (ERP)
Inventory management covers the planning and control of goods movements and stock levels. An inventory management system supports these processes centrally with software.
Inventory transparency
Inventory transparency refers to an overview of the stock, location, and condition of goods and materials that are available at any time. It enables efficient management and traceability of warehouse and logistics processes.
IoT, IoT devices
IoT (Internet of Things) refers to the networking of physical objects that can capture, exchange, and process data. IoT devices such as thermostats, wearables, or industrial equipment enable automated and connected processes.