AI in publishing: self-confident phrase monger or terminator?

ChatGPT, DALL-E 2, Midjourney or Stable Diffusion - it is not only in the media industry that buzzwords, hype and fears are haunting companies. The lecture will take a factual look at artificial intelligence and the latest advances in this field. Topics such as the history, functionality and market overview of generative AI models, concrete applications in text, image and audio generation, current status of copyright law and outlook on short and medium-term developments will be highlighted. The goal is to provide a basic overview for anyone who wants to learn more about AI and potential applications - garnished with many practical examples.

Steffen Meier
Digital expert and founder of the media platform "DIGITAL PUBLISHING REPORT".

Steffen Meier completed an apprenticeship as a publishing bookseller at the Ernst Klett publishing houses and then studied history in Stuttgart, worked for daily newspapers and managed the editorial department of a city newspaper. At the specialist publisher Eugen Ulmer, he took over the development and management of the online publishing division from the turn of the millennium. He then headed the product innovation and marketing departments at a software provider in Dortmund. Since 2016, he has been the founder and publisher of "DIGITAL PUBLISHING REPORT," a media platform for the media, communications and marketing industry. In addition, he has published various publications and books and holds various teaching positions at universities.