THE SHOW MUST GO ON! Developments in Print Publishing & Digitization
Drupa 2021 will be digital event! Registration is now open for this digital experience full of compelling presentations, interesting discussions and demonstrations of many new innovations in the print & publishing industry!
At virtual.drupa, we will demonstrate our technical refinements and new capabilities with the priint:suite. We will also look beyond our own horizons and present exciting insights with customers and inspiring discussions with our project partners in a variety of formats. REGISTER TODAY to join us live and participate in the discussion!
Overview of our Lectures
We will begin on Wednesday, April 21, with a panel discussion on Touchpoint Packaging. Sebastian Hardung, Director of Alliances & Marketing, will present a just-in-time print supply chain demonstration and discussion with our project partners, EFI and Esko.
On Friday, April 23, the CEO of priint France, Pierre Saint Michel, will present a food-use case together with hp and Microfocus, as well as share valuable insight about the possibilities of the connected customer experience.
Later in the day on April 23, we will continue with Jonathan Dropiewski, CEO of priint Americas, who will demonstrate the capabilities and potential of a data-driven publishing process directly with our customer, B.Braun. Discover firsthand the added value of data-driven publications and the impact on print and packaging.
Also our CEO & Founder, Horst Huber, will participate and talk about the future of print in B2B marketing on April, 23 at 10:40 am CEST:
The Increasing digitalization is permanently changing processes in B2B marketing. We see print as part of the digital transformation and as part of a future digital process chain. But what role will print play in the B2B marketing mix in the future? Will there still be fully comprehensive product catalogs in the future? A look at the B2B market environment from the perspective of a software company specialized in layout automation and possible approaches for innovative print products.