priint:suite in the Retail Sector
The challenge
Over the last decade, brick and mortar retailers have been hit considerably by the digital transformation. Purely e-commerce companies (e.g. Amazon) exert considerable pressure on an already strained bottom line. Consistent multi-channel communication and an omni-commerce strategy help these retailers to secure their existing market position and develop new business along the way. The dovetailing of online and offline communication plays a decisive role in the retail industry.
The change management task of consistently aligning communication towards a multi-channel strategy is tremendous, and also imperative to a retailer's success in the digital age. Print processes that have been established over decades must be integrated into e-commerce business processes for the future. The role of print is changing dramatically- from the main communication channel to an individualized, intelligent impetus medium
priint:suite In Trade
The priint:suite can be used as a print catalog system or as a print component of e-commerce platforms. Leading PIM and e-commerce manufacturers rely on the print components of priint:suite. With functionalities for individualization, personalization and on-demand rendering of analog and digital publications, priint:suite paves the way for the further development of offline communication in the retail sector. For example, the easy integration capability of priint:suite facilitates the direct integration of publishing components into the commercial systems, preventing process and media disruptions.
Specialist suppliers and leading commercial enterprises use priint:suite in their daily print communications.
Success Stories
A few of our customers
