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Data and Content From the Perspective of Responsible AI Use
The rapid development of artificial intelligence presents companies with enormous opportunities and …
The Emperor’s New AI – Artificial Intelligence in Marketing: Hype, Failure and Sensible Use Cases
AI has long been ubiquitous – from social media to web shops. Large and small software manufacturers …
Connection online and offline
From the earliest handwritten books to the digital ages, publishing has undergone an exciting …
Web technology suddenly makes print: how PrintCSS can change the industry
When you hear CSS, you think of websites. And rightly so, of course. CSS is THE design language for …
Transformation of the product journey at ASSA ABLOY
The story of the transformation of the product journey in communication at ASSA ABLOY, a worldwide …
Implementation of MACH principles in the product data context at HellermannTyton
Manufacturer HellermannTyton is collaborating with nexoma to master the challenges of modern data …
Of rabbits and hedgehogs - the race between data and print
The Hoffmann Group, a long-established leader in quality tools, factory equipment and personal …
Product and Commerce Strategy
Today, everyone knows that companies cannot escape this change in behavior, and a large global …
KPI-driven product data strategy: maximizing success with product data along the product data value chain
In today's digital economy, effectively managing and optimizing product data is critical to a …
With “Explosion and Simplification” to the digital information supply chain
What do Leonardo da Vinci and the Exploded View model from foryouandyourcustomers have in common? …
Calm-posable commerce: soothing the storms of commerce platforms
The eCommerce market is in constant motion. New technologies and architectures arise on an …
priint:day - Innovations once again? I can‘t take it anymore.
When we look back at the last century, it becomes clear that innovation has completely turned our …