Sustainability is playing an increasingly important role in current times. Especially in the area of software, however, this important topic is often difficult to grasp. The presentation highlights the influence of a PIM/DAM system on the sustainability of a company in the dimensions of organization, partner relationships and product communication.
Tobias Marks (apollon GmbH+Co. KG) studied business administration in Stuttgart, Berlin and Brasilia and gained experience in several companies in the field of IT during this time. After graduating in 2012, he held various positions at Meyle+Müller and at apollon. Today Tobias Marks is CCO (Chief Customer Officer) as well as managing partner and responsible for sales and marketing at apollon.