Future Ready PXM: From Creation to 36% More Conversion in Omnichannel

Discover the transformative power of end-to-end product experience management. In this presentation, we'll take you through the entire product information lifecycle - from accurate creation and efficient management to strategic distribution and detailed performance analysis on digital shelves. Learn how seamlessly integrated processes increase operational efficiency, maximize the visibility of your products and increase conversion rates. This holistic approach not only delivers operational benefits, but also significantly increases sales and customer satisfaction through data-driven decisions and optimized customer experiences.

 

Reflecting on the last 15 years of experience in the PIM and MDM sector, Philipp was responsible for managing numerous projects in Germany and abroad. His time on the customer side has given him a deep understanding of the challenges of data management. Since 2023, he has been responsible for the MDM area at valantic and continues to create added value for companies in line with necessary requirements.

Martin Gliesche specializes in the IT and service sector, shaped by his education at the renowned technical universities in Dresden and Dortmund. His career is characterized by his cooperation with global companies in Europe as well as the USA. Well versed in business development and project management, Martin successfully builds bridges between brands and retailers.

 

Dr.-Ing. Martin Gliesche

Philipp Himmler

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